Resources
Get one job out of your head in the next ten minutes.
The 90-Second Brain Dump is how every Build & Send engagement starts, and it's free. A one-page method, a Claude skill that turns a voice memo into a working SOP, and the template to keep it in.
No email required. Take it, use it, send it to whoever does the job.
90 sec
to record the job like you're training your replacement
3 min
for the skill to turn it into an SOP with a gap list
The method
Cloud, then document, then AI. In that order.
Every service business has a ring of keys that only one person carries. When that person is out, the business wobbles. This is how you cut copies of the keys. The person keeps their job. The knowledge gets copied.
1. Record, 90 seconds
Pick the one job that would wobble if your best person disappeared for two weeks. Open the voice memo app on your phone. Talk like it's your last day and you're training your replacement. What do you do first? What do you watch out for? Why do you do it that way? Don't clean it up. The judgment is what matters.
2. Transform, 3 minutes
Get the transcript (Otter, Apple Voice Memos, any transcription app). Paste it into Claude with the skill below. You get back the steps in order, the reasoning next to each step, and a gap list: every place you skipped an explanation. That list is what you go ask the expert.
3. Save it as a skill, 2 minutes
Save the SOP as a skill in your AI tool. Now when this job runs, it walks whoever is doing it through the steps, checks the work against the standard, and flags what's missing. One person's head became a system that teaches and checks.
4. Keep the review gate
A person approves anything before it leaves the building. That layer never comes off.
Then do the thing that makes it real: send the SOP to the person who does that job and ask what's wrong with it. What they correct is the part that was never written down anywhere.
Take it with you
The kit
The one-page method, the Claude skill (a SKILL.md you drop into Claude), and the SOP template.
Three files. No email gate. If you use it and something breaks, write to [email protected] and we'll fix the skill.
Do it in a room
The workshop
Four hours, fifteen owner-operators, everyone builds one on their own business in the room.
More coming
Articles and the next resource.
New resources get built from the questions that come up in workshops and on calls. The articles are where the longer thinking lives.
Recorded one? Bring it to a call.
Thirty minutes. We'll tell you which process to move first, whether or not we work together.